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Masters on Business Strategy
Course Overview
The Masters in Business Strategy program is meticulously designed for aspiring strategists, leaders, and decision-makers. Combining theoretical knowledge with practical experience, this course provides an in-depth understanding of business transformation, strategic policy design, risk management, and digital analytics. With hands-on projects and personalized mentoring, you’ll gain the confidence to navigate complex business challenges.
What You Will Learn
1. Introduction to Business Strategy & PolicyExplore the foundations of strategic planning and policy-making for organizational success.
2. Program Management for Business TransformationLearn how to lead and manage large-scale transformation projects effectively.
3. Policy Design & Change ManagementMaster strategies to design policies that adapt to evolving business environments.
4. Business Modeling and Scenario PlanningDevelop business models and simulate scenarios to anticipate and prepare for market shifts.
5. Strategic Risk ManagementUnderstand how to identify, assess, and mitigate risks in strategic decision-making.
6. Strategic Policy Implementation, Monitoring & Digital AnalyticsLearn to implement and monitor strategies using cutting-edge digital tools and analytics.
7. Stakeholder Management & Communication at the Executive LevelBuild expertise in managing relationships and communicating effectively with key stakeholders.
8. Digital Marketing Project DevelopmentIntegrate digital marketing strategies into broader business policies for a holistic approach.
Skills You Gain
- Expertise in strategic planning and policy-making.
- Advanced program management for transformative projects.
- Mastery of risk management and business scenario planning.
- Proficiency in stakeholder communication and executive-level presentations.
- Data-driven decision-making using digital analytics tools.
Why Choose NSIM Education?
Career Opportunities
- • Business Strategy Consultant
- • Program Manager
- • Policy Analyst
- • Risk Management Specialist
- • Digital Analytics Strategistt
- • Corporate Communications Manager
Transform into a strategic leader with NSIM Education’s Masters in Business Strategy, where theory meets practice to pave the way for exceptional career growth.
Masters in business strategy, policy, modeling, and planning
- Overview of Business Strategy: Definition, scope, and evolution of strategic management.
- Corporate Policy & Governance: Role of business policy in shaping organizational direction.
- Strategic Decision-Making Models: Porter’s Five Forces, SWOT, PESTEL analysis.
- Managing Complex Programs: Program lifecycle, challenges in matrix organizations.
- Target Operating Models (TOM): Design and implementation for alignment with business strategy.
- Global Team Management: Remote/offshore coordination and collaborative leadership.
- Policy Formulation: Crafting policies to guide organizational decisions.
- Change Management Principles: Models for leading transformation, Kotter’s 8-Step Model, ADKAR.
- Driving Sustainable Changes: Developing strategies for long-term organizational shifts.
- Business Modeling Techniques: Lean Canvas, Business Model Canvas, Value Proposition Design.
- Scenario Planning: Building alternative future strategies based on different market scenarios.
- Risk Management Frameworks: ISO 31000, COSO Enterprise Risk Management.
- Identifying Risks in Business Strategy: Market, financial, operational, and geopolitical risks.
- Mitigation Strategies: Developing contingency plans for risk-prone areas.
- Policy Deployment & Marketing Alignment: Translating strategy into actionable business and digital marketing policies.
- Monitoring Strategic & Marketing Outcomes: KPIs, scorecards, and dashboards for both business and digital marketing strategies.
- Stakeholder Analysis: Identifying, mapping, and prioritizing key stakeholders.
- Managing Executive Communications: Tailoring messages for C-Suite and board-level audiences.
- Building Influence & Trust: Techniques for maintaining long-term relationships with stakeholders.
- Digital Marketing Strategy: Integrating business strategy with digital marketing goals.
- SEO, SEM & Content Marketing: Creating campaigns aligned with business objectives.
- Social Media & Email Marketing: Designing strategies to enhance customer engagement and drive conversions.
- E-commerce & CRO: Optimizing conversion rates to align with business growth.
For General Students:
10+2, Graduate, or Postgraduate in any discipline with a strong motivation to upskill in Digital Media.
For Working Professionals:
Full-time employees aiming to transition into Digital Marketing or enhance their existing skills.
For Business Owners & Freelancers:
Entrepreneurs or freelancers seeking to connect with clients and boost conversions through Digital Media strategies.
